Chinese-style MBA: from elite education to the popularity of training

Chinese-style MBA: from elite education to the popularity of training

1991, approved by the Ministry of Education, Tsinghua University, Fudan University, the National People's Congress, piloted in nine colleges and universities to recruit MBA graduate students, the first batch enrollment is only 84; while 20 years later, in 2011, to carry out the enrollment MBA Degree training institutions reached 236 graduates scale to more than 200,000.
"Elite education" from the initial industry leader, to small business owners all over the "popularity of training, three small business owners MBA Tour, a reflection of MBA education in 20 years from the" deification "to the" alienation "of the change in the situation.
This two-day open an accounting firm in Jinan Liu Wei, like pick cabbage just from a the three streams University MBA training course hotel boss Wang Qiang, is contemplating hesitate between three MBA Seminar admission notice; engineering company boss Ma Yong, agent an MBA program as a new business; education in China and the United States were the MBA emotion MBA do not fly now.
Rich products of full-time seminar president Camp MBA
Operating an accounting firm for four years, entering the fourth decade of Liu Wei began to feel tired. "Worked hard for the past few years, wanted to fade out to front-line business, to be a shareholder stable results and instead favor." Liu said.
Today, Liu Wei, the hands of the employees has increased to more than 30 people, there are nearly ten million annual business dealings, but the scale of growth management difficulties, as well as this year's economic conditions, the apparent slip, let Liu Wei had to like the company started. during the day hands-on dealing with administrative matters, four socializing at night but also to win over customers.
"I have not xiaonianqing, boil down as they are now, my body really could not hold it. Moreover, this is not the purpose of my business and the life you want." Was tired and confused Liu Wei, the initiation of the knowledge to change the fate of the idea.
In fact, before Liu wanted to "recharge" Texas "think the Octopus" training company has worked tirelessly through SMS, telephone harassment "him for several months, but Liu still feel reading a MBA academic education is more tricky.
However, When Liu Wei MBA really started to pay attention when he discovered this market even and "thinking Octopus" advocating "origin", "sanxian" I do not know why the concept of mysticism.
"Our MBA education in both full-time and part seminar." On August 10, a focus on institutions in the province MBA Education Center staff briefed reporters on the full-time MBA after unified national entrance exam and school re-examination, graduation to take a formal degree certificates, but more difficult; if you are a corporate manager or management experience, you can read a seminar, the more relaxed conditions apply.
In fact, for the needs of different levels, into 20 years of MBA education in China, has been derived from the set of the numerous, different specifications of the menu.
The end of July, Beijing University Guanghua 2012 year MBA tuition increase of 40,000 yuan to 208,000 yuan; Tsinghua University MBA also prices 60000-188000, followed by the National People's Congress, Central Finance, Xiamen also competing to raise tuition fees strict standards, these admissions, teaching wide reputation elite "MBA" menu "shark fin" sea cucumber ".
Addition to these "hard dish MBA feast in some" home cooking ", such as the EMBA does not require the national entrance exam scores, as well as Sino-foreign joint MBA cooperation with classes, or the requirements of exam results lower MBA Seminar, the prices are mostly between 50,000 to 100,000.
Another is a banner MBA under the banner of "class president", "club" and "Training Camp", not only do not need to test selection, education, work experience, do not make too many demands, occupy the most in the MBA market bottom.
"I did not expect to choose a MBA trouble" than to accompany the wife to shop for clothes, Liu Wei, pointing to a large pile of brochures on the desk said, "my age is certainly not going to participate in the entrance of the review, the only choice job training class or seminar, but in addition to the price is not too high, the quality of teaching and the composition of the participants, I have taken into account After all, in addition to want to learn the combat management skills, explore new ideas and horizons, I also hope that through class and extend the network of people, looking for points of new business opportunities. "
Chasing star students will find business MBA classes into church
The MBA completion certificate with frame in Liu Wei the wore Sheng Xia Yanyang in various MBA bodies left choosing this, the general manager of a hotel in the provincial capital of eastern office, Wang Qiang is happily loaded, hanging in the placing The brave blonde Jian above. On the desk in front of the chair, posed for an MBA at the opening ceremony, Wang Qiang, a "star" economists.
Chatted about the just-concluded MBA learning experience, Wang Qiang memories "Live Flesh" to describe. In the fall of 2009, after spending $ 3.8 million, Wang Qiang become one of Western College MBA job trainees enrolled in Shandong, "more than 70 students in our class, I Aspect roster, advertising, stem foreign trade opened a small factory, when the accountants, the water children are small business owners, there is a large enterprise middle even good for him. "
Learning time in a year and a half, most Qiang memorable opening ceremony: "School package a 4-star hotel is the largest conference hall, also invited a special red 'star' economists to us on first class before the ceremony with a meal, and also invited a group of actors, and even singing with comic dialogues, with 'church' like. "
Wang Qiang unexpected, despite only driving a sort of a small hotel, but sign up as early as school partners and enrollment agents fared familiarity and actually honor to be that of the squad, and in school economists took a photograph of the "star" on the ceremony, the first and up to $ 100,000 in appearance fees.
Speaking about the school situation, Wang Qiang is a gross understatement: "It is not that way, the teacher stresses above we listen below, and occasionally to discuss what cases more than 70 students and some do not, or to that phone. send text messages and chat. "
Wang Qiang told reporters, things outside of the classroom, outside school hours, the school also organized a number of activities, mainly in touch with friends. Exactly I was squad leader, is still doing the catering, put recreational ah, party urgent ah, arrangements to come to me, one to two opinions on a lot of students became friends, we often to cheer. Later I calculated light more than a year, enough of my tuition fees earned from the party. "
The MBA Tour, Wang Qiang feel like adding a grand social game, exam respondent what was to go through the motions, even the teacher also said that the completion certificate is secondary, mainly we create exchanges platform to expand their social circle. However, analysis MBA, MBA taught me this industry or real money. "
Wang Qiang contemplating future ability to look for opportunities to proxy a University MBA training, "Anyway, come on MBA, either mixed with a certificate qualifications the good promotion promoted in the future; either in order to get to know people, to expand their business to worry about no market and it only takes a month to find a hotel package to a conference hall, teachers are the school's enrollment links, schools will head to the commission, one end there are divided into, catering also to make money than I do it. "
From fishing for the "big fish" to raise "shrimp" MBA how to do in the future?
Unlike Liu Wei, Wang Qiang, Ma Yong, an engineering construction company jointly operated with several partners, but the management of Sino-US two MBA degrees Daren.
Still a large state-owned enterprises of any middle Ma Yong, who has passed the province, a University MBA, "was just to the academic qualifications to improve competitiveness; etc. to jump out himself to want to start their own businesses, think we should take an MBA . "
In 2009, Ma Yong went to the United States read a Business School MBA, "feel Sino-US MBA Professor of the knowledge points are similar, but the American way of teaching is particularly suitable for business managers really do."
Ma Yong told reporters, "On the first lesson, the teacher gave each of us a piece of paper, so we stack paper airplane, and other people can not, even more than anyone else of the aircraft flying too far to blow I am a business war cruel. "
Action learning team after learning the U.S. Business School teacher students into different research content through table-top exercises and real operations, promote Ma Yong spontaneous action learning expertise to master the business skills, shaping mental models .
And domestic MBA education, I feel American teachers, particularly ground gas, very focused from actual combat; and MBA students in the United States, the courage to speak good teacher H under the podium, because they pay the expensive tuition, that is, from teacher to quench their thirst. "
The gap between Ma Yong, the eyes of Chinese and foreign MBA teaching MBA20 years history just a small microcosm, despite the existence of more than 200,000 graduates as much, but in China, has an MBA degree is not equivalent to highly paid executives. A well-known example, in 1999, Goldman Sachs $ 5,000,000 financing, anxious to expand the scale of business of Alibaba Jack Ma, breath-employed dozens of Chinese and Western MBA, but the next few years, of which 95% are because lack of practical management skills Ma dismissal.
Held on July 9, "China MBA20 High-Level Forum on the Associate Dean of the School of Management, Xiamen University, wearing an emotion," when in 2002, to make an ad, a forum, will be able to recruit at least one class, but also is chairman and president of one of the big fish. MBA students, companies now getting smaller and smaller, getting lower and lower positions, becoming younger and younger. we need to think about how to develop MBA In response to this situation? "
Peking University Institute of the private economy, the director of the Center for Entrepreneurial Studies, Wang Yukun MBA in China has experienced 20 years of localization development should be from Western modern advanced concepts regression domestic demand. "MBA as an educational tool and products to to seize Chinese enterprises and entrepreneurs 'root' on demand, you can not talk about some theories must also open up the theory with the actual, ground gas, MBA should be a very positive beyond the self, the pursuit of excellence in the attitude towards life. "